Workshops for Small Businesses

Rodi conducts seminars and workshops to enable small businesses and individuals on a tight budget to learn how to self-promote their business on their own. She also has a "public relations boot camp" program for small businesses. She can teach you how to:

• Self-market your business with powerful results
• Get publicity in newspapers, magazines, on television and on the web
• Create and distribute effective promotional materials with clear and creative messages
• Identify your audience, and the most cost-effective way to target them
• Communicate effectively with the media
• Prepare immediate and long-term PR goals and strategies that grow with your business
• Determine the most productive use of your public relations budget
• Identify marketing opportunities and prioritize tasks
• Build and maintain a loyal customer base
• Create effective and comprehensive publicity materials
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